Effective Business Cards!
Business cards say a lot about the company they represent. Many times this tool is how prospective clients remember you. Obviously a business card needs to contain pertinent information such as who you are, the company name and how to contact you. Unfortunately, this is not enough. The business card also needs to say something about what your business does. Don't expect the individual to go to your website to learn about you. Give them some key points, trigger their memory as to why they need you. Utilize the entire card, both front and back.
Will your card stand out in their card file? Is it a unique color or shape? You should consider creating a digital impression. Business card CDs can contain 40 mb or more of data, video, brochures or other pertinent information. They can also be cut in memorable shapes like houses or the State of Texas. With full color print, you can't make a more lasting impression.
Carrie